Filmora is a video editing software developed by Wondershare. It is designed to be an easy-to-use video editing tool for beginners and amateur video editors. The software features a simple user interface and a wide range of video editing tools and effects, including filters, transitions, text and titles, and music library.

Filmora is available for both Windows and Mac operating systems and offers a free trial version with limited features. The full version of the software can be purchased on a subscription basis, and it includes access to all of the software's features and regular updates.

Overall, Filmora is a popular choice for those who want to create professional-looking videos without spending a lot of time and effort on editing. Its user-friendly interface and intuitive features make it an ideal tool for beginner and intermediate video editors.